In the case of captioned wordplay, the difference between writing and speaking, text and sound, is obvious. What works in speech doesn’t work — or works differently — on the caption layer.
Category: Humor
[Groan] or Ahh? Series awareness and alternative captions
Should a running gag be captioned the same way each time it occurs?
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Zoom Zoom: Selling caption space
What if closed captions were bought and sold as a form of product placement?